About TAHAN Outdoor
We are a leading DTC outdoor and camping brand, actively expanding our global reach to capture the booming leisure adventure sector. We believe growth in this industry will be fueled by the "age of abundance" brought about by the AI revolution. At TAHAN, we're not just selling gear—we're enabling people to say "YES!" to adventure.
About the Role
You'll take raw product photography and transform it into compelling ad creatives that stop the scroll and drive sales. You'll work alongside our video editor to ensure consistent branding across all channels. We embrace an AI-powered workflow, so you'll explore and integrate AI design tools to accelerate production. Your focus? Creating designs that are both beautiful and performance-driven.
This isn't about creating pretty graphics for a portfolio. This is about understanding what makes people click, testing variations, and scaling what works. You'll be the visual architect of our direct-response marketing strategy.
Key Responsibilities
1. High-Volume Ad Graphics Production: Produce approximately 10-15 static ad graphics per week for Facebook, Instagram, and other social channels.
2. Product Photography Enhancement: Work with raw product photography from our in-house shoots, enhancing images through color correction, background removal, product isolation, and creative compositing. You'll ensure all product images maintain a cohesive visual style while highlighting key features and benefits.
3. Strategic Copy Integration: Design graphics that effectively integrate persuasive ad copy, headlines, and calls-to-action. You understand typography, hierarchy, and how to make text pop while maintaining visual balance.
Requirements
1. Experience: 2–5 years of experience in graphic design, specifically focused on social media advertising and e-commerce.
2. Technical Skills: Advanced proficiency in Adobe Creative Suite (Photoshop, Illustrator, Figma, or equivalent tools). You should be comfortable with photo editing, color correction, typography, layout design, and creating graphics optimized for different ad formats and platforms.
3. Design Sensibility: You have a strong eye for visual design, understanding composition, color theory, and visual hierarchy. You can create designs that are both aesthetically pleasing and performance-driven. Your work feels authentic and relatable, not overly corporate.
Bonus Skills: Experience with motion graphics, animated graphics for social media, familiarity with AI design tools is a plus.
Job Types: Part-time, Freelance
Pay: RM1,000.00 - RM2,000.00 per month
Application Question(s):
- Kindly attach the link to your portfolio below:
- What is the latest AI tool that you have been exploring for graphic design purposes?
Work Location: Remote