Job Title: Marketing Designer

Location: Remote | Full-time

About Lightwork AI

Lightwork AI is transforming property management through cutting-edge AI technology. We automate end-to-end workflows across property operations, lettings, and compliance — streamlining processes and reducing manual overhead. Our mission is to make property operations smarter, faster, and more efficient through the power of automation and intelligent data-driven insights.

Role Overview

We are looking for a creative, detail-oriented Marketing Designer to conceptualise and execute Lightwork AI’s visual marketing output across digital channels. You will work closely with Marketing, Product, Sales, and Leadership to design compelling, on-brand assets that communicate our value clearly to property professionals.

This role sits at the intersection of brand, growth, and product marketing, ideal for someone who enjoys both creativity and impact in a fast-moving startup environment.

Core Responsibilities

Brand & Visual Identity

• Execute and apply Lightwork AI’s brand identity across all marketing materials
• Evolve brand guidelines as the company grows while maintaining consistency
• Ensure visual alignment across website, campaigns, social media, and sales assets

Digital Marketing Design

• Design assets for:
• Website pages and landing pages
• Paid ads (LinkedIn, Google, social platforms)
• Email marketing campaigns and newsletters
• Blog imagery, illustrations, and diagrams
• Optimize designs for conversion, clarity, and readability

Product & SaaS Marketing

• Create visuals that clearly explain complex SaaS and AI concepts
• Design:
• Feature launch assets
• Product explainer graphics
• Comparison charts and value propositions
• Collaborate with Product to translate functionality into marketing-friendly visuals

Sales & Growth Enablement

• Design sales collateral including:
• Pitch decks and presentations
• One-pagers, brochures, and case studies
• Proposal and partnership materials
• Support account-based marketing (ABM) initiatives with tailored visuals

Content & Social Media

• Create engaging social media graphics and visual storytelling assets
• Design templates for consistent, scalable content production
• Work closely with Content and Marketing teams to align visuals with messaging

Campaigns & Launches

• Support marketing campaigns from concept to execution
• Design assets for product launches, events, webinars, and announcements
• Manage timelines and deliverables for campaign design needs

Collaboration & Execution

• Work closely with Marketing Managers, Content Writers, and Product teams
• Prepare assets for handoff across teams and platforms
• Manage multiple design requests in a fast-paced startup environment

Requirements

• 2–5+ years of experience as a Marketing Designer, Brand Designer, or similar role
• Strong portfolio showcasing marketing, brand, and digital design work
• Experience designing for SaaS, B2B, or tech-led products (PropTech a plus)
• Strong proficiency and experience using Framer as this is where our website is hosted
• Proficiency in: Adobe Creative Suite - Photoshop, Illustrator,
• Proficiency in Figma
• Proficiency in Canva
• Strong understanding of layout, typography, color, and visual hierarchy

Marketing & Growth Awareness

• Understanding of marketing funnels, conversion-focused design, and performance marketing
• Experience creating assets for paid ads, email, and landing pages
• Ability to balance creativity with business and growth objectives

Communication & Mindset

• Ability to simplify complex ideas into clear, engaging visuals
• Strong attention to detail and high design standards
• Comfortable working independently in a startup environment
• Open to feedback and iteration based on data and performance

Nice to have

• Experience in PropTech, real estate, or regulated industries
• Basic motion design or video editing skills
• Familiarity with design systems and scalable brand frameworks
• Understanding of accessibility and inclusive design principles

What We Offer

• Tech-Forward Environment: Build with the latest AI and agentic technologies.
• Growth Opportunities: Be part of a fast-growing company where your contributions shape our product and company direction.
• Competitive Compensation: Includes salary, performance bonuses.
• Supportive Team: Join a mission-driven group that values curiosity, ownership, and transparency.