Modelle is an established Australian modest fashion brand known for its elegant, trend-forward collections. Since 2000 in retail and 2019 online, we’ve been delivering timeless fashion to women across Australia and beyond. Our visual identity is central to how we connect with our audience. We’re now looking for a passionate and skilled Graphic Designer to bring our campaigns and collections to life across platforms.

Graphic Designer Job Responsibilities:

Brand Visual Identity

● Maintain and evolve Modelle’s visual brand identity across all design work

● Ensure all assets follow brand guidelines in terms of tone, color palette, typography, and layout

E-Commerce & Website Creatives

● Design weekly homepage banners, collection covers, promotional graphics, and popups for our Shopify store and mobile app

● Work with marketing calendar to plan ahead for seasonal updates and sales campaigns

Social Media Creatives

● Create scroll-stopping Instagram feed posts, stories, highlights covers, carousels, and reels (video editing knowledge is a plus)

● Design visuals for other platforms like Facebook, Pinterest, and TikTok when needed

● Develop templates and creative directions for trending formats and audience engagement

Performance Marketing Creatives

● Design all visuals for Meta (Facebook/Instagram) ads, Google ads, Pinterest ads, and other platforms

● Adapt creatives into multiple sizes/formats for A/B testing

● Collaborate with the performance marketing team to iterate on high-converting designs

Campaign & Collection Launches

● Support launch campaigns with full design rollout: moodboards, campaign banners, social media kits, emails, etc.

● Contribute creative ideas and direction based on trends, fashion references, and brand themes

Email & Newsletter Design

● Design visually rich email templates for Mailchimp or similar platforms

● Ensure layout, visual hierarchy, and mobile responsiveness are optimal

Miscellaneous Design Tasks

● Design logos, icons, branding elements for sub-brands, edits, and collections (e.g., “Runway Edit,” “Modelluxe”)

● Support design needs for internal team decks, affiliate programs, digital flyers, or printed collateral.

Graphic Designer Qualifications/Skills:

Must-Have

● 2+ years of professional experience in graphic design, preferably in fashion, beauty, or e-commerce

● Proficient in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects preferred) or similar tools

● Strong portfolio showcasing high-end, on-brand design across multiple mediums

● Ability to design for both static and motion (video, GIFs, animations for social media)

● Understanding of mobile-first and responsive design principles

● Great aesthetic sense: clean layouts, modern typography, and cohesive color usage

● Ability to work with brand tone—elegant, contemporary, and modest fashion friendly

● Strong time management and ability to deliver within tight timelines

Bonus Points For

● Experience designing for Shopify storefronts

● Basic video editing and motion graphics skills (e.g., Adobe After Effects, Canva Pro, or CapCut)

● Familiarity with paid ad creative formats and optimization strategies

● Knowledge of Mailchimp or email design tools

● Photography or art direction interest

Work Culture & Perks

● Work with a leading Australian fashion brand with growing global reach

● Opportunity to shape the look and feel of a fashion brand that values aesthetics and creative freedom

● Work directly with a supportive, fast-moving marketing and e-commerce team

● Be part of major campaigns, launches, and design-led storytelling

Job Type: Full-time

Pay: From ₹30,000.00 per month

Benefits:

• Flexible schedule
• Paid time off
• Work from home

Application Question(s):

• How many years of experience in Fashion Industry?

Work Location: Remote