Looking for CRO/Experimentation Specialists that wants to disrupt and shape the CRO & Experimentation Space together.

Location: you can live anywhere you'd like, but should be able to take calls during EU times.

At The Initial, we believe experimentation isn’t a service you buy, it’s a capability you build. Especially for brands that do more than $100M+ annually.

We believe Experimentations should be owned, not rented.

We’ve moved beyond the "A/B test factory" model of our predecessor (the award-winning
Increase Conversion Rate.com
) to create transformational programs to bring Experimentation in-house for many international companies.

We don’t just deliver winners; we install the culture, rituals, and operating systems that allow global brands to scale.

the job

This is a freelance role for an experience designer. We expect there to be 1-3 days of work per week.

Role Description

We are looking for a skilled and motived Medior/Senior CRO Designer a role. As a CRO Designer, you will be responsible for enhancing user experiences and driving conversions through data-driven design solutions. Your day-to-day tasks will include analyzing user behavior, creating wireframes, designing user interfaces and presenting your designs to clients.

Qualifications

• 3+ years proven experience with CRO (Conversion Rate Optimization), A/B testing, and UX/UI design best practices
• Experience in B2B & eCommerce
• Proficiency in design tools such as Figma (must-have)
• Ability to analyze data, generate insights, and apply them to improve user experience and conversion rates
• Ability to verbalize your ideas to clients
• Work together with our team of devs and CRO Specialists
• Strong verbal and written communication skills to present ideas and justify design decisions
• Detail-oriented mindset with excellent problem-solving skills
• Understanding of HTML, CSS, and front-end development basics is a plus
• Background in experimentation, psychology, or data analysis

Rate: 50 euro /hour