About Carepod

Carepod is a premium humidifier brand originally designed in Korea, known for our stainless steel water tanks, filter-free system, and elevated design. We operate across US, Canada, and Australia, with strong seasonal performance in Q4 and continued growth year over year.

We are entering our next stage of growth and are looking for a
performance-driven Ad Designer
to help scale our creative engine.

Role Overview

We are looking for a highly skilled Ad Designer who can both design and video edit performance-driven creative for paid media channels.

This role is responsible for turning strategy into high-converting visual assets across Meta, TikTok, YouTube, and emerging platforms. You will work closely with our Marketing team to test, iterate, and scale creative that drives revenue — while emphasizing our premium brand positioning.

Key Responsibilities🎯 Performance Creative Development

• Design static and motion ad creatives for Meta, TikTok, and other paid platforms
• Develop multiple creative variations per concept (hooks, angles, CTAs, layouts)
• Execute rapid testing cycles based on performance data
• Translate growth briefs into high-quality, on-brand ad assets
• Develop creative aligned to seasonal campaigns

🎥 Video Editing & Motion

• Create short-form video ads (9:16, 1:1, 4:5, 16:9 formats)
• Edit UGC into performance-optimized paid ads
• Add captions, motion graphics, overlays, callouts, and performance hooks
• Optimize pacing and retention for the first 3–5 seconds
• Re-cut and repackage winning content into multiple variants
• Incorporate voiceover, testimonial layering, and sound design where needed

📊 Performance & Iteration

• Review performance metrics weekly with Growth team
• Identify winning hooks, formats, angles, and messaging
• Produce new variants based on data (not just aesthetics)
• Help build a scalable creative testing system
• Maintain an organized creative library with tags by angle, hook, and performance

🧠 Creative Strategy Collaboration

• Collaborate with Marketing team on creative briefs
• Repurpose UGC into paid formats
• Support product launches with creative concept development
• Contribute to creative ideation sessions

Required Skills & Experience

• 3–5+ years in performance-focused creative design
• Strong portfolio of paid social and digital ad creative
• Strong understanding of Meta ad formats
• Advanced proficiency in:
• Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, After Effects)
• CapCut / similar short-form editing tools
• Experience designing for DTC brands (premium preferred)
• Ability to balance brand integrity with performance urgency
• Strong organizational skills
• Comfortable with fast iteration cycles

What Makes You Exceptional

• You understand the difference between brand creative and performance creative.
• You know how to design urgency without feeling “cheap.”
• You can turn one piece of UGC into 10 different ad variations.
• You think in hooks and testing frameworks.
• You care about typography, layout, and visual hierarchy.
• You move quickly but thoughtfully.

Why This Role Matters

At our stage, creative is the lever.

Media buying is only as strong as the creative behind it. This role directly impacts revenue growth, efficiency, and scalability. You will play a central role in helping Carepod reach our next major milestone.